ABOUT STUDIO MOON
StudioMoon is an independent graphic design and branding firm based in San Francisco, owned by Principal and Creative Director Tracy Moon. StudioMoon offers an overview perspective on the creative process to meet the visual identity needs of companies of all sizes and from all industries.
We focus on whatever is needed to communicate your image and personality to the people who matter to you most. Your visual image is one of the most valuable assets you can own. If it's strong it helps you get noticed and appreciated. If it's weak, even a great idea won't be enough to help you compete in today's crowded marketplace.
StudioMoon's goal is to create brands that are unique, compelling, and enduring. With our identity programs, the goal is to ensure that every part of the company’s visual image fits together as a whole, visually and conceptually. When we take on more specific projects, we work to make sure that the result fits in with the company's existing image and goals.
StudioMoon offers a big identity product in a smaller, more intimate, more economical package. All creative work is handled by Tracy personally – relying on outside vendor support as appropriate.
References from current and past clients who can attest to the value of working with StudioMoon are available on request.
Visual Identity Programs
Naming, Nomenclature, Tagline Development
Logo & Visual Identity Elements
Introduction & Roll-out
(internal & external messaging, graphic standards)
Priority Business Materials
(letterhead, business card, digital signatures)
Sales & Presentation Materials
(PPT decks, sales collateral, etc.)
(messaging platform, copywriting, visual assets)
Website Graphic Design & Content
Social Media Campaigns
Equipment & Software Graphics
Signing (interior, exterior, promotional)
B2B & B2C Promotion and Education
Trade Shows & Events
(themes & graphics: conventions, conferences, sales meetings; promos)
(to internal and/or external audience, orchestration of events, etc.)
Big City Improv
Bounce Blowdry Bar
Collins Real Estate
Fluffy Bottom Creamery
Hiemstra Product Design
Mill Valley Baby & Kids
Nox Cookie Bar
SF Puppy Prep
Shamrock Dog Training
Smiley Dog Rescue
Stanford Children’s Hospital
Tribe Pictures Ulthera
Vineyard Creek Hotel
WSJ Design Studio
Zephyr Real Estate